Frequently Asked Questions From Interested Advertisers
Can I submit my own images?
Creating a strong visual representation is part of our service. Your Bio feature includes a professional branding photo shoot that captures the essence of your personality linked to your business. Trust us, we find the perfect shot!
What if I’m not a writer?
No worries at all! That’s what we’re here for. Our skilled writers will craft and fine-tune your story, sending you drafts to ensure we capture your voice and message perfectly.
What is included in the Branding Session?
Our Branding Session is tailored to introduce you to your audience. It includes a professional photoshoot at your business (or agreed upon location), focusing on capturing your essence. The selected photo will be featured in the magazine. This image can be used externally 30 days post-publication to maintain the element of surprise.
Do I retain the images from the shoot?
While the images remain the property of the photographer, arrangements can be made if you wish to use them elsewhere. This ensures that your visuals are exclusive and high-quality.
Can you explain the "1 year of advertising"?
Your exclusive feature will be visible for an entire year! Bio Magazine stays on stands and in high-traffic areas for 12 months. Additionally, we promote your story through social media and our website, both as a digital magazine issue and a blog post, before it transitions to our archive.
Why should I consider print advertising?
Print advertising, especially in niche publications like Bio, offers unique advantages. It targets a specific audience, ensuring that your ad is seen by potential customers who are genuinely interested in your industry. This focused approach often results in a higher engagement and retention rate. Print advertising reaches demographics that your business may not otherwise.
How do I measure my return on investment (ROI)?
Measuring ROI with Bio involves tracking not just direct sales but also brand awareness and customer engagement. While we understand that print advertising data and analytics aren’t always trackable, we send updates twice a year on the QR code scans from your feature. We help you understand the impact of your feature through connections and feedback from readers.
Can my entire team be featured?
Absolutely! While we focus on individual connections, featuring your team is a great way to showcase your collective strength. We ensure every member is visible, though keep in mind that individual faces will appear smaller.
Can we feature again next year?
We strive to diversify the businesses in each issue to keep content fresh and engaging. However, you can request consideration for future features, and our editorial board will review these based on our mission and your previous participation.
My business is rural but targets urban areas. Can I still be featured?
Yes, but this will be subject to editorial board review. We prioritize local businesses that contribute to their community’s ecosystem, ensuring relevance and authenticity in our features.
What’s the latest I can schedule our magazine shoot?
While we are committed to flexibility, scheduling depends on photographer availability and publication deadlines. It’s best to plan early to secure your spot as the exclusive nature of Bio means categories fill up quickly.
Can I upgrade my feature after the initial agreement?
Upgrades are possible! Depending on the shoot’s outcome, we can adjust the feature size to better suit your needs. Available upgrade options are first come, first served.
Are discounts available for multiple features?
Absolutely! After the first two pages, we offer a 10% discount on additional pages. This applies as long as they align with your business’s branding.
I want additional photos during the shoot. Is that possible?
Sure! Just let us know your requirements beforehand, and we can arrange this with the photographer for an additional fee.
Can I review the feature before it’s printed?
Definitely. We ensure you have the final say by sending a proof of your spread for approval at least two weeks before the magazine goes to print.
What if I can’t participate this year?
We understand. Opt for our waiting list to reserve your spot for next year without any financial strain this year.
What about consecutive year features?
To maintain diversity, consecutive features are generally not allowed. However, our editorial board may consider special circumstances. Reach out to see if yours applies.
Where will the magazines be distributed?
Our magazines are strategically placed all over town, in racks located in high-traffic areas to maximize visibility.
What is included in the Direct Mail service?
On publication day, selected copies are mailed in a clear wrap to a strategic mix of businesses and personal homes based on a subscriber list and demographic analysis to reach your ideal audience.
Reach out with more questions and to get started on your Bio Magazine feature journey!